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Honorable Mention BIFA 2022 Advertising / Beauty

Belles Années

  • Photographer
    Brian Sassmann
  • Agency / Studio
    Brian Sassmann/bpp Inc.
  • Prize
    Honorable Mention in Advertising / Beauty

I had the tremendous opportunity to photograph Australian supermodel Joy Bell. Fashion and beauty brands have recently began to embrace inclusion by including older, silver haired models in current advertising campaigns. Joy has had a long successful career and continues to work on commercial and editorial work worldwide. When photographing Joy I wanted to capture a quiet moment that simply showed her refinement and beauty. With minimal accessories and an 85mm f1.2 lens, we found that moment. She gazed into the lens with the poise and confidence of a beautiful woman with a lovely soul.

Brian is a professional photographer based in Brooklyn, NY. Born and raised in a small town in Kansas. Propelled by a mix of destiny & the encouragement of a few visionary mentors he moved to NYC to follow his dream of becoming a photographer. His career has taken him on an extraordinary journey. From photographing fashion campaigns amid the ancient beauty of Sicilian villages, to portraits deep in the East African bush, to capturing striking advertising campaigns in NYC commercial studios. Brian donates his time & photography to documenting the work of social businesses and NGOs worldwide.

BIFA
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