Premium Mediocre is a body of works that uses the language of fashion photography to explore young people’s consumption of luxury goods, and in particular how they use these acquisitions to build their profiles on social media in order to create the false impression that they lead lavish, wealthy lifestyles. It relies on visual satire to criticize this global phenomenon.
Based in the New York City area, Xiaohan Grace Lu specializes in portraiture and fashion photography, working for advertising clients that have included Shein, L'Artisan, Parfumeur, Roommate 22... Previously an account executive for Saatchi & Saatchi Shanghai and a fashion editor for Haibao.com, Lu’s diverse professional experience allows her to bring a unique perspective and sensibility to her photography. Her most recent body of fine-art work, Premium Mediocre, uses the language of fashion photography to explore young people’s consumption of luxury goods,
