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Gold 2019 Advertising / Travel/Tourism

Yamal

  • Photographer
    Marco Marcone
  • Prize
    Gold in Advertising / Travel/Tourism

Yamal, in the language of the indigenous Nenets who inhabit this land, means "the end of the world"; It is a remote, windswept place, characterized by permafrost, by lakes and rivers and is the land of reindeer breeders for over a thousand years. Nenets herders move with their reindeer in search of food, moving along ancient migratory routes. In summer as in winter, when the temperature often reaches -50 °C. Today, migration routes are hampered by infrastructure associated with mining - especially gas; roads are difficult to cross for reindeer and pollution endangers the quality of food.

Born in Rome in 1967, I have been using the film for over 30 years. From just 4 years migrated (almost) permanently to digital, I combine the journey with love for freedom and curiosity. I never consider my pictures “stolen” but rather, donate. After all, by shooting with wide-angle lenses, theft would be impossible. I try to stay as close as possible to the subject, establishing a relationship that helps me to tell about reality as much as possible.