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Gold 2019 Advertising / Product

Eudemons Online

  • Photographer
    Zhou, Peng

This advertising campaign is for Eudemons Online game (Mobile phone). Eudemons Online is a popular online game both launched in the platform of PC and Mobile. This five KV (Key Visual) is specific for the promotion of the Mobile platform. The project spent five days to shoot in the five locations. It is the entire teamwork, and it took almost two and a half months to get these final images. Everything was real shooting, locations, props, smoke except the red lightning. No CGI in the images.

Zhou Peng was born and raised in Shanghai. He trained as an oil painter in his early age, and he turned to commercial photography after graduating from Shanghai Theater Academy. Meanwhile, Peng had been keeping the passion for art photography. He is studying in major of M.F.A photography at Savannah College of Art and Design. Peng’s central inspiration came from Chinese philosophy, and his photos also combined with Western painting and Chinese classic aesthetic notions. He is exploring in search of new ways of thinking and making art by fusing multiple concepts into semi-abstract photo series.